DUBLIN--(BUSINESS WIRE)--Dec 7, 2022--
The "Social Media Management Market By Component, By Deployment Model, By Enterprise Size, By Application, By Industry Vertical: Global Opportunity Analysis and Industry Forecast, 2021-2031" report has been added to ResearchAndMarkets.com's offering.
According to this report the social media management market size was valued at $15.24 billion in 2021, and is estimated to reach $118.03 billion by 2031, growing at a CAGR of 22.8% from 2022 to 2031.
The practice of managing an organization's (or a person's) online presence on social media platforms such as Facebook, Instagram, and Twitter, by producing, posting, and evaluating the material they upload is known as social media management. Engaging and communicating with social media users is also part of managing social media. Businesses can manage their social media using tools, services, and social media managers.
The rise in demand for work from home and remote working policies during the period of the COVID-19 pandemic aided in propelling the growth of the global social media market, hence empowering the demand for social media management solutions.
Moreover, the growing demand for easily accessible and shorter forms of entertainment and media is positively impacting the growth of the social media management market. However, data privacy and sharing challenges on social media management platforms can hamper the social media management market forecast. On the contrary, the integration of advanced tools such as machine learning and data analytics with social media management solutions suites are expected to offer remunerative opportunities for expansion of the social media management market during the forecast period.
The global social media management market is segmented on the basis of component, deployment mode, enterprise size, application, industry vertical, and region. On the basis of component, the industry is divided into solution and service. Depending on deployment mode, the market is classified into on-premise and cloud. Based on enterprise size, the market is bifurcated into large enterprises and SMEs.
Key Benefits
Key Market Segments
By Component
By Deployment Model
By Enterprise Size
By Application
By Industry Vertical
By Region
Key Market Players
For more information about this report visit https://www.researchandmarkets.com/r/4wvofs
View source version on businesswire.com:https://www.businesswire.com/news/home/20221207005542/en/
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KEYWORD:
INDUSTRY KEYWORD: SOCIAL MEDIA COMMUNICATIONS
SOURCE: Research and Markets
Copyright Business Wire 2022.
PUB: 12/07/2022 08:30 AM/DISC: 12/07/2022 08:32 AM
http://www.businesswire.com/news/home/20221207005542/en