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Flavored Marijuana
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Flavored cannabis marketing is criticized for targeting kids

As New York opens more legal outlets for recreational marijuana, some public health advocates want more scrutiny on how marijuana products are being marketed to teens and young adults

By BOBBY CAINA CALVAN
Published - Jan 20, 2023, 01:24 AM ET
Last Updated - Jun 23, 2023, 01:38 AM EDT

NEW YORK (AP) — When New York's first licensed recreational marijuana outlet opened last month, the chief of the state's Office of Cannabis Management, Chris Alexander, proudly hoisted a tin of watermelon-flavored gummies above the crowd.

Outside the Manhattan shop, he displayed another purchase — a jar containing dried flowers of a cannabis strain called Banana Runtz, which some aficionados say has overtones of “fresh, fruity banana and sour candy.”

Inside the store run by the nonprofit Housing Works, shelves brimmed with vape cartridges suggesting flavors of pineapple, grapefruit and cereal milk, written in rainbow bubble letter print.

For decades, health advocates have chided the tobacco industry for marketing harmful nicotine products to children, resulting in more cities and states, like New York, outlawing flavored tobacco products, including e-cigarettes.

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